A couple of months ago, I woke up after a good night’s sleep, feeling inspired to write a book about creativity, that I wrote a blogpost about here. I have since then written a scope and an outline. Next, comes a proposal to send out to various publishers. But, why would I be a good fit for this task?

Three areas come into mind. First of all, I’ve worked in a creative profession since the 90’s, as a copywriter in advertising. This has enabled me to know how the creative process works for me and in collaboration with others. I’ve also worked once at TetraPak, where one of the world’s greatest inventions were made, that of a triangle shaped juice package and how.

Second, I’ve studied creativity, both at Berghs School of Communication in Stockholm, Sweden, when I became a copywriter, and Innovation and Creativity at Hawaii Pacific University in Honolulu, United States.

And third, my objective is to coach others to become more creative or simply pursue their passions and professions, which is part of how I’ve coached unemployed and young adults before.

I’ll keep you posted about the progress!